Flashes by Rick Griffin 9.18.2017

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Ed Chapuis, with 15 years of experience in TV newsrooms, will join KGTV/Channel 10 on Monday, Sept. 25 as 10News news director. Since 2013, he was at KTXL-TV, a Fox affiliate in Sacramento as VP and news director. Previously, he spent a decade at KTVU-TV, a Fox affiliate in the San Francisco-Oakland market as digital manager and news director.  He also has worked in Las Vegas and Chicago. Chapuis succeeds Tiffani Lupenski who was named 10News news director in March 2015. Lupenski’s last day at 10News was Aug. 7. Lupenski succeeded Joel Davis, the station’s news director since 2009, who was promoted to station manager in October 2014. Prior to Lupenski’s arrival, Davis had been serving as both acting news director and station manager. In April 2016, Davis was promoted to VP and GM at KGTV, one of 33 TV stations in 24 U.S. markets owned by The E.W. Scripps Co. Chapuis is a winner of three national Edward R. Murrow Awards, a national George Foster Peabody Award and two regional Emmy Awards. He holds a bachelor’s degree in English and communications from the University of Illinois at Chicago.

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KSWB-TV/Fox 5 San Diego has named Alejandro Guajardo as creative services director. He will be responsible for strategic planning, brand development and management and execution of on-air and off-air marketing efforts for the station. Guajardo also will be responsible for sales, news, programming and production creative support. Previously, Guajardo had served as interim creative services director at the station since February, succeeding Kelly Donnell, who is now in Denver working at KDVR-TV Fox 31 and KWGN-TV Channel 2. Guajardo joined the station in May 2016 as commercial production manager, after working at Mission Federal Credit Union as a community relations officer and at KGTV-TV in commercial production. He earned a bachelor’s degree in film production from San Francisco StateUniversity.

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Olive PR Solutions, a San Diego boutique PR and marketing agency founded in 2009, has changed its name to Olive Creative Strategies, Inc. and will offer expanded services. The company said the new services will reflect the evolving marketing landscape and the need to utilize different tools for creatively amplifying client stories. In addition to the name change, the company said it has added to its staff of 12 employees with the hiring of Ann Berchtold as director of marketing and development. Berchtold was one of Olive’s first clients as the founder and executive director of Art San Diego, an art show organizer. Prior to joining Olive, she was a senior account executive at SixteenFifty Creative Intelligence.

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Roadrunner Publications, Inc., publisher of the Valley Roadrunner, a weekly community newspaper and news website, recently started its third year under current owner Justin Salter, president. The Valley Roadrunner covers the North County communities of Valley Center, Pauma Valley, Pala, and Palomar Mountain communities. Salter also operates the Escondido Times-Advocate, a community newspaper that circulates in Escondido. In January 2016, Salter launched the Hidden Meadows Newspaper, a rebranding of the long-running Hidden Meadows Meadowlark currently circulating in North Escondido’s Hidden Meadows community. Roadrunner Publications also publishes the quarterly Valley Center Magazine, produces a weekly Internet newscast called “Valley Center TV,” and has plans to soon begin publishing a monthly publication called Boulevard Magazine.

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SDX member Rick Griffin, who writes the weekly media news column called “Flashes,” has been selected for a lifetime achievement award in the fields of public relations and journalism from the San Diego Press Club. Griffin, a former newspaper reporter who has worked in PR since 1981, is the recipient of the 2017 Andy Mace Award for Outstanding Contributions in Public Relations.Griffin, a San Diego native who operates his own company, Rick Griffin Marketing Communications, is among 33 people in the PR profession in San Diego County who have received the career achievement award since the Press Club’s founding in 1973. The award is presented annually to a PR practitioner who, according to the Press Club, has exemplified fairness and integrity, as well as effectiveness in disseminating the truth to concerned publics over the course of their career. Griffin’s award is one of three special awards the Press Club will present at its 44th annual Excellence in Journalism writing awards program Oct. 24 at the Jacobs Center for Neighborhood Innovation at Market Creek, 404 Euclid Ave., San Diego. Andrew Kleske, reader outreach editor and an editorial board member at the San Diego Union-Tribune, will receive the Harold Keen Award for outstanding contributions in journalism. Also, Tommy Gomes, marketing director, Catalina Offshore Products, a local seafood wholesale company will receive the Directors Award for his contributions to San Diego’s food community.

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