Soon to start his 40th year on the air at CBS Radio’s KyXy 96.5-FM, Sam Bass has stepped away from his weekday midday show and is now hosting on Saturdays and Sundays from 10 a.m. to 3 p.m. “It was entirely my decision on my terms, and I like it that way,” said Bass, who holds the longevity record in the San Diego market for continuous work at the same radio station. “I’m not retiring, I’m just transitioning.Now, Mondays through Fridays, I am discovering new things, like movies, hiking, volunteering, writing and thinking about being with our adorable audience every weekend. I am living my radio dream in San Diego. I owe the market and the listeners who have supported this station. Sometimes in broadcasting, luck is more important than talent and I consider myself a very lucky man.” Bass relocated from Providence, Rhode Island to join KyXy on March 24, 1978, the first day for the station’s format switch from “beautiful music” to “soft rock.” CBS Radio operates two stations in San Diego, including KyXy-FM 96.5 and KEGY-FM Energy 103.7. Taking over Bass’ weekday-midday shift on KyXy-FM is Joe Rosati, previously heard weekday-middays on Energy, while Alexia Gloria has moved from weekday-nighttimes on Energy to weekday-middays.
* * *
February is the first of this year’s four “Sweeps Months” for local TV stations (the others are May, July and November). That means for four weeks this month, between Feb. 2 and March 1, TV ratings company A.C. Nielsen Co. will measure local quarter-hour TV viewing in 210 U.S. markets. Audience viewership measurements from sweeps are typically used by TV stations to set advertising prices for the next quarter. KGTV-TV/10News began the sweeps period by highlighting one of its own reporters. A year ago, while surveying storm damage in Mira Mesa, 10News reporter Marie Coronel and photographer Mike Gold were injured when a eucalyptus tree fell on them without warning. The accident on Maya Linda Road happened just one day after a woman was killed in Pacific Beach by a falling tree. Gold suffered a compound left leg fracture and three broken ribs, but he returned to work in a few months. Coronel was in worse shape with multiple and severe breaks to her arm, spine and neck, as well as a concussion. Her recovery has included multiple surgeries and countless hours of physical therapy, the station said. A recent 10News story on Coronel revealed she was pregnant at the time of the accident, but the baby did not survive. Coronel said, “You have the surgery and then you go to an appointment and you see the baby’s heartbeat, it gave you hope. But in your next appointment, the baby’s gone. It was like another kick to the stomach.” A date for Coronel’s return to work has not been announced. Here is a link to the 10News video, http://bit.ly/2kq2UMR.
* * *
Wayne Guymon has been named vice president, general sales manager and national sales manager for Southern California’s three FOX Sports regional sports networks as announced by Henry Ford, Senior Vice President and General Manager of FOX Sports West, FOX Sports San Diego and Prime Ticket.
“As we look ahead to a busy spring, we are excited to have Wayne step into this expanded role,” said Ford. “His successful track record with client and team relations and business development will only help us further define our sales strategy across Southern California.”
Formerly the General Sales Manager for FOX Sports San Diego, where he helped launch the network in 2012, Guymon will report directly to Ford and be based in Los Angeles.
Guymon brings a wealth of experience to his new endeavor. Prior to his time with FOX Sports, Guymon spent nearly five years with the Oklahoma City Thunder where he served as the team’s national sales director before leading their business development efforts. Ahead of the Thunder, he worked for IMG as an associate general manager; San Diego State University as the assistant athletic director and Stanford University as a marketing coordinator.
About FOX Sports West, Prime Ticket and FOX Sports San Diego
Together, FOX Sports West, Prime Ticket and FOX Sports San Diego present more live, local sports programming than any other network or broadcast system in the market. Serving sports fans in Southern California, San Diego, Nevada, Hawaii, the regional networks produce over 900 live sporting events and telecast over 3,500 hours of live and original programming every year. For complete regional sports news, original features and updated statistics, visit www.FOXSportsWest.com and www.FOXSportsSanDiego.com.
* * *
The East County Californian, a weekly community newspaper with circulation in San Diego’s East County region, has released its list of “Best of East County” first-place Gold winners and second-place Silver winners. “Best of” categories included place for a first date, place to walk or jog, teen hangout, horse trail, fishing and camping location, mail carrier, waitress, bartender, medical doctor, dentist, chiropractor, insurance agent, massage therapist, jewelry, veterinarian, account, lawyer, real estate agent, health club, recreation center and museum, plus an assortment of retail stores and restaurants. To see the full list, visit www.eccalifornian.com.