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Alternative Strategies, a San Diego marketing firm, has announced four new clients. They include: Breakfast Republic, opening new outlets in Irvine and Costa Mesa; The Taco Stand, offering an authentic taqueria concept and opening a new Mexican eatery in the City of Orange; Sammy’s Woodfired Pizza, with 14 California locations; Grind and Prosper Hospitality, operators of Miss B’s Coconut Club in Mission Beach, Park 101 in Carlsbad, WhitHand American Brasserie + Beer in East Village and Louisiana Purchase to open this spring at 2305 University Ave., San Diego. Alternative Strategies, founded in 2000, serves clients in the restaurant and hospitality industries.
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The Salk Institute for Biological Studies has named Steven Johnson as senior director of communications. Johnson will manage the communications and multi-media relations teams and serve as communications liaison. Johnson recently completed 10 years of service as vice president of public affairs for the San Diego Convention Center Corp. In that role, he served as the convention center's primary spokesperson and provided strategic counsel and communications support to senior leadership. Prior to moving to San Diego from the Northwest, Johnson served as the director of public policy and communications for the Northwest AIDS Foundation.