Flashes By Rick Griffin 12.17.2018
iHeart Media San Diego’s local seven radio stations recently raised $263,837 in donations for Rady Children’s Hospital-San Diego over a two-day, Give-A-Thon, held Dec. 12 and 13. KGB-FM, KHTS-FM, KIOZ-FM, KLSD-AM, KMYI-FM, KOGO-AM and KSSX-FM broadcasted live from the hospital each day between 6 a.m. and 7 p.m. During the broadcasts, station personalities interviewed former patients, physicians and the parents and families of patients currently being treated at the hospital, who shared their stories and experiences. Listeners made contributions via phone, text and an online portal.
* * *Philadelphia-based VIVO Agency, a health care marketing agency specializing in health technology, has opened a San Diego office in Downtown San Diego. The agency said it has extensive experience in medical device, diagnostics and health tech marketing. The agency said the office will be fully staffed with account, strategy and creative departments as its West Coast base. Jeff St. Onge, the agency’s group account director, will lead the office.
* * *KSWB-TV/Fox 5 San Diego has announced that TV ratings company A.C. Nielsen Co. reports its weekday Fox 5 Morning News (6-10 a.m.) and Fox 5 News at Ten (10-11 p.m.) shows ranked #1 with adults ages 18-49 and adults ages 25-54 during the recent November 2018 sweeps. The station said the Fox 5 Morning News between 6 and 7 a.m. has been tops for 15 consecutive Nielsen rating books. Meanwhile, the nighttime weekday newscast has been #1 for three consecutive November books. Results from sweeps are typically used by TV stations to set advertising prices for the next quarter.
* * *OBITS: This is the final “Flashes” column for 2018. We will return on Jan. 7, 2019. In this year-end column, we pay tribute to a few of our friends and colleagues who left us in 2018. In remembrance: Sportscaster C.S. Keys; John Coleman, KUSI-TV; Wayne Carlson, founding editor of the San Diego Union-Tribune’s “Night & Day” entertainment section; Greg Eichelberger, sportswriter; Jean Flint Sevrens, San Diego Press Club; Brian Wiersema, San Diego Union reporter; Bob Gardner, TV producer; Ron Kenney, Times-Advocate reporter; Cathy Clark, TV newscaster; Larry Thomas, former press aide to Gov. Pete Wilson; Jane Clifford, San Diego Union-Tribune reporter; Ann Scott, Visual Antics; Bruce Bigelow, San Diego Union-Tribune; David Davis, KUSI-TV; Fred Saxton, KUSI-TV; Paul Menard, Charlie & Harrigan radio show.