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SDX: Inspire - Measurement Trends in Media
The Evolution of Local Video & Cross-Platform Measurement comScore Measures What Matters - Cross-platform Audiences & Consumer Behavior To Help Clients Define Content Relevance & Advertising Value. As the media ecosystem continues to evolve, comScore is providing clients with state-of-the-art solutions to help drive their businesses. This session will discuss:
  •      •   Massive scale, critical granularity, greater precision
  •      •   Data collection & data acuity
  •      •   comScore methodology
  •      •   Advanced consumer reportability
  •      •   Media accountability
  •      •   comScore Futures
  Thank you to our event sponsor! https://www.comscore.com/
22 Mar 2018
Location
Downtown Works
Address
550 West B Street, Floor 4
San Diego, 92101
Time
4:00 PM - 6:30 PM